#artistsupportpledge a continuing economy
Founder of the Artist Support Pledge initiative, Matthew Burrows, has recently been awarded an MBE. Matthew started the ASP in response to the pandemic, it was designed to build a generous culture of artists and buyers and create a sustainable economy in the turbulent market. The initiative requires the simple use of the #ArtistSupportPledge hashtag on Instagram, which allows buyers and sellers to connect directly. Every time an artist makes £1000 they pledge to buy from another artist taking part in the pledge. Already a global movement, the Artist Support Pledge has provided income for millions of artists worldwide, who have lost out on the usual opportunities of exhibitions, galleries, craft fairs and markets.
Spread generosity, not infection.